After a very negative adventure with Crowfoot Village Honda, I have nothing but good things to say about my dealing with Sunridge Mazda. The salesman was firm but fair, and didn't seem pushy at all. My favourite thing about my car-buying experience was that I didn't have a closer come in and try to push up the cost or ignore the concessions I had negotiated. It was salesman, business manager, done.
They even managed to pull some strings (or at least they made it seem that way) to get my car in the exact colour I wanted from another dealership -- all before the week was up.
After driving my car for about a week now, I am extremely happy with my purchase. Mazda will certainly be a front-runner the next time I need to buy a car.