I'm surprised at the bad ratings people have left for Hollywood Threading. I have been using Hollywood's threading services for two years. The thread artists have provided exceptional service each time. The business is quick, clean and efficient. Although there were staffing changes, the women are very cordial and good listeners. I have seen Koki, Lily and Sunita. Customers, you need to be specific with how you want your brows shaped. Thread artists cannot read minds. It's slightly painful at times, but that's expected. For those who complain it hurts too much, well maybe you might have sensitive skin. It doesn't bother me. Obviously, the cotton thread is rubbing against your skin which causes irritation especially on very sensitive skin types. Grow thicker skinner. :)