It's a weird location for a shoe store like this one. It's on Yonge between York Mills and Lawrence. The selection is fantastic. All the cult shoe brands you might be looking for, and the prices seem reasonable.
They have a good selection of kids shoes too.
There are bins of discounted Converse and Vans outside. It's not a great system as they get rained and snowed on. Who wants to buy wet, damaged stock? Well I would if they were cheap enough! But at $20 a pair, I wouldn't bother.
Also for staff that works on commission they sure don't try very hard. I could browse for ages without getting any greeting. Which actually doesn't bother me at all, I just find it odd.