My Wife sends me here every year to pick up a bunch of lotions for Christmas gifts, and all the recipients of these gifts seem to love the stuff! I don't know much about Goat Milk Lotion, nor do I use the stuff, but if I keep going back here and everyone is happy with the results, I guess we have a winner! Seems the lavendar lotion is the one first choice of the different varieties. Always a friendly staff as well.