It's a nice cool treat during these hot Vegas days and nights. I definitely find it as a great alternative to ice cream and frozen yogurt. It doesn't make me feel guilty after eating it.
I normally get a mini nutella flavored with oreos, strawberries (& I alternate the last topping).
I love the atmosphere. It's bright, clean and not too loud and the employees are generally friendly and quick.
It can get pretty busy in here, so the wait can be long, if people don't know what they are ordering. But for the most part, it's always pretty fast.
I've found comparable places to Kuma so the downside I feel is their snow ice is a little more watered down.