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  • I had the pleasure today of taking part in a brewery tour, and I must say I was extremely impressed! VERY impressed! In November, I had a tour of another brewery outside of Calgary. and I will say that it did not have the same "heart" and "passion" about its product that I saw at the Wild Rose Brewery. Forgive me of not mentioning the name of the competitor tour. I'm not looking to bash the competition on the competitor's yelp page. :) What is clear to me is that Wild Rose Brewery has a great product with a lot of heart. Many of the technical details were lost on me, but some of the details that did stand out are as follows: 1. They are socially responsible. Our tour guide explained how they have a relationship with a local farmer and they give their grain bi-products, still full of nutrients, to the farmers as feed, at no charge. Its a win- win. The product is still full of nutrients, so it is still useable and the responsible thing to do. The animals eat it and the farmers benefit from the donation. Also, it saves wild rose the cost and the additional process of disposing of this grain. Those types of win-wins make my heart sing. 2. Again, technical details are lost on me, but our tour guide was explaining the process of moving the beer from one big copper vat to another at different stages of brewing. What stood out for me, was that he explained that the hot water that is used to heat the beer in one vat, is transferred to the the other vat when completed to use again, because it takes less energy to keep hot water hot, than to heat cold water in the second process. One of our tour members asked if they did it to save money. The answer was no, because they pay a flat rate regardless, so the cost to Wild Rose Brewery is the same. In other words... they do it, because its the RIGHT thing to do. Again... tingles of happiness. Due to time constraints this evening, I did not have a chance to sample the menu, but I certainly will be back, with friends to do so. Wendy P., fellow yelper, and our Community Manager for Yelp made a number of recommendations that I am looking forward to going back to try another time. I`m a huge fan of lining up to support a company with so much heart. I look forward to going back.
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