I was immediately intrigued by this place because of its name. No matter how hard and try to visualize it, I just can't picture a Korean Cowboy.
The food here is quite good. Being Asian myself, I love rice dishes in general. Something about them just makes me feel like home. They have some pretty funky selections on the menu, which seems to have been updated significantly since they first opened.
The lunch menu is pretty good value for the area, and the dinner options have all been great. I think the only thing lacking is their cocktail menu. It's never appealed to me, which is disappointing for a pub.
It doesn't look like they did much to upgrade the ambiance from the Main Event days. Given that the whole strip will probably be torn down for condos within the next five years, it was probably a good idea.
If you live in the area and want Asian food that isn't Japanese, this is really one of your only options (unless you consider the Chinese food at Pickle Barrel or C'est Bon to be Asian, in which case, I am quietly judging you). If you want authentic Asian cuisine, go to Little Sister.