I have been with Midfirst Bank for over two years now and LOVE them. Their customer service is the best around - bar none.
I am getting 2% on my checking account balance and I don't have to have a huge balance in it. All I have to do is have direct deposit and do 12 credit card like (use my Midfirst debit card as a credit card) transactions a month.
I get more interest (2%) on my checking account that some people get on their 6 and 12 Month CD's without the hassle of locking up my funds.
No ATM Fees, Sunday Hours, Extended Weekly Hours, Beautiful, well designed, elegant bank facilities! What's not to like!
They are NOT a publicly traded bank that is beholding to stockholders and Wall Streets quarterly whims. Being private allows them to move quicker in the marketplace and keeps the business focus on what is important, the customer service.
Old school, big banks forget that banking is just a service, a commodity offered by many different providers and that the service to the customer is the key to great long term profitability of the bank as a whole.
A bank that focuses on "great customer service" will see they bottom line (i.e.profit) increase just like their number of customers.
A bank that focuses on the "bottom line (i.e profit)" will fight to retain customers because they are focused on the wrong part of their business.