I love this place. Their chicken quality if far beyond the taste of grocery store's. Not inflated with water or "other stuff". Their ground beef is like BUTTER. Long gone are the days of opening your ground beef and seeing white stuff mixed in with your dinner. They do a great job with explaining why they are different from other grocers---if you don't know. While I have not tried their bread, I love the smell of their bread being baked fresh as I walk in (I'm a breadie so I try to not add addictions on). Coupons are always a help as well. Sure they may cost a bit more than the tube of ground beef from Fry's but I can ensure you it's better all the way around and well worth your money!
Try their bundles of meat-a great way to save money!!!