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  • Change is coming to Arizona. After years of being written off as a red state, a new challenger had emerged from the Midwest with the hope of turning us blue. In a challenging economy, the naysayers wonder if they will get very far. Others have ignored them as a bunch of hype, providing no hope to Arizonans and their diet. And by now, many Yelp Elite members have all but counted them out. But the people at Culver's have a different idea. They realized this race isn't about them or any other burger franchise in this state. It's about whether Arizona-at this defining moment-will continue down this same road of being dominated by Californian or Texas chains, or whether we will seize this opportunity to take the state down a different path--to forge a different culinary future for the dining scene we hold dear. And yet, in spite of all the doubt and disappointment - or perhaps because of it - many have come to Culver's Mesa location out in numbers that this country has never seen, and stood for change. It stands reassuring, a familiar in a strip mall laden with an uncertain future, physically incomplete and a harbinger of an age of economic insecurity. But wait in line or sit in the drive thru and you will see that everything is made to order. And for some this means you will have to wait, and wonder if your window of opportunity is passing you by. But then a friendly face walks up to you and hands you what you have been waiting for. Culver's faces an opponent, In-N-Out, who arrived in California nearly eight years ago as a fast food hero, and earned an admirable reputation for a simple menu and independence from the franchise model. Yet the one thing that In-N-Out doesn't represent is change. Change is mixing ground sirloin and ground chuck into a single, uniform taste. Change is coating the bun in butter and then toasting it. Change is serving a burger where you taste this more than the sauce. Change is offering different sides than just French fries. Change is allowing combos not just with salads or even mashed potatotes but Dairyland Cheese Curds. That is the legacy of earlier progressives like Bob LaFollete and Hiram Johnson. Change is promoting your desserts just as much as your burgers. And change is being willing to eschew the safety of ice cream and the novelty of frozen yogurt for the consistency of custard. That is what change is. That is the choice this fall in Arizona. The same question that first led us to Yelp a year ago months ago is the one that has brought us back here. it is the one we will debate from Anthem to Maricopa, from the East Valley to the West Valley- the question of whether this state, at this moment, will keep doing what we've been doing, or whether we will take that different path. It is more of the same versus change. It is the past versus the future. It has been asked and answered by generations before us, and now it is our turn to choose.
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