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| - Being a man who rarely shies away from the opportunity to dress up or wear a costume, I had to get my act together when came to formal wear. Until now, I've settled with off the rack clothing, but as my figure continues to stray from the norm with training, I made a point to ask one of my classier friends what tailor they recommend. In comes Surmesur.
Surmesur is a custom menswear store along Queen St. E, Toronto. This being my first tailored clothing experience, I can't compare Surmesur to other tailors, but I can say that I was overall happy with the experience.
The first, and pretty much only initial detail that I told the associate was that I wanted a couple new dress shirts, and that I wanted to keep the designs simple. From there, she walked me through the various customizations that they offer, the most important of which being the fabric. They offer three different dress shirt fabrics which determine the price of the shirt. The first level starts somewhere around $70/shirt, then increases from there. The key differences are cleaning options, durability, feel, and breathability. The first level can only be cold water washed, while the third one can be dry cleaned as well. Durability apparently increases from the first level to the last. As for breathability, you can probably guess that the third level breathes better. Working in the software industry, I plan on only wearing these for special occasions, so I opted for the first level.
After you select your fabric, you proceed to choose a whole bunch of details like colour/pattern, collars, cuffs, buttons, threads, embroidery, pockets, etc. What I really liked is that throughout the entire process they'll patiently guide you through the choices until you're happy and confident with your choice. You won't find yourself rushed in the slightest. That being said, if you already know what you fancy, you can apparently place your order online.
Once you've picked all your details, they'll take your measurements in the back, then in about 4 weeks your order will come in.
I've yet to receive mine, so I'll reserve further judgement, but for the time being I'll say that Surmesur provides you with a quality fitting experience that implies the distinguished look that their clothes hopefully provide.
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