It's about time Madison gets an equal competitor for Gander Mt. I believe this place has the same and even more choices the Gander.
This location offers very easy access, plenty of parking, and so many outdoor options to choose from.
They have all your outdoor needs. Camping, fishing, hunting, hiking, boating, and items for your ORV/OHV. They even have a little cafe and gift area on the left back side.