The land of bulk and large quantities. My husband says everything is around $10 and you always come out spending at least $100 in the end. I love their sample stations, YUMMMY!!! :] BUT and this is a BIG but I hate how they locate them at each aisle because they cause so much traffic in the main aisle and the aisle their in. So you have to wait sometimes around 5 minutes ducking and weaving your cart through. Husband also thinks people push their carts like they drive, at first I thought he was just being sarcastic because he hates large masses of people crammed together. But I've noticed he's right, just take a second and glance it's quite funny. :p Nothing really to complain about, because if your a member you know what you are coming in to get. I love their concession stand but man, I don't want to wait 5 to 10 minutes in line just to get a hot dog & drink. They only accept American Express credit cards because they have a contract with them, so their not allowed to use the other major card companies unless it's debit. So make sure you have a debit card, cash, check, or ebt.