Sometimes the Yelp public check-in is the best advertisement for a business. Going back to 2013, I'd see my Yelp friends checking into this Ebar place inside of Nordstrom. From the perspective of seeing the public check-ins on my phone, I visualized my Yelp friends hanging out in this speakeasy cafe way up in the topper most level of Nordstrom cafe where Internet technology blended in with live piano music. It seemed that I was in the opposite end of the world when I saw these check-ins out on a hiking trail of Boulder City or some other adventure distant from the Las Vegas Strip. Ebar would escape my mind until a few months ago that I was walking by Fashion Show Mall and it dawned on me to try this Ebar place.
The Ebar place that my mind pictured is different than reality. First off I confused the Norman Marcus location which is the Strip-facing Fashion Show Mall with Nordstrom toward the back. The Ebar that I visited two times is anything but a speakeasy cafe. In reality the "E" in Ebar could stand for "Easy" to find. It is located at the lower level Nordstrom's entrance. The sundry of tables on the Fashion Show Mall floor leading into Nordstrom's bring attention to the cafe. Also, in reality at the time of my visits it is the music permeating the hallway of Fashion Show Mall that is the soundtrack in place of a live piano player.
The Ebar is in a hyper-competitive environment for the coffee lover's business. Sharing the corridors of Fashion Show Mall are two Starbuck's outlets and Coffee Bean. Ebar has an advantage over its competition. It is the honey almond late. They say a bee is attracted to honey. Well this includes this busy bee. The first time I tasted their Honey Almond Late, I started to think that the "E" in Ebar stands for "Excellent" honey almond late. The Ebar honey almond late is up in the troposphere at the level of greatest lates that I have ever drank. That is a compliment coming from somebody who has been to over 300 Starbuck's and several coffee shops across the continent. Obviously it is close to $5 well spent.
The Ebar has more of the ambiance of Fashion Show Mall than its host store Nordstrom's. The Ebar is a small room to the left of the Nordstrom's entrance. In this small room are pastries, beverages, cafe food, and the coffee shop beverages. This is where you order the drinks. Where you drink the beverages is technically a corridor of Fashion Show Mall leading into the Nordstrom's entrance. There are a sundry of seats in prime people watching territory. Also, the complimentary WiFi is compliments of Fashion Show Mall and not Nordstrom's.
The public check-ins are outstanding advertisements for a business. What makes them even better is that the Yelper that visits the business and is happy with a fantastic product such as the honey almond late will write a review that is additional genuine firsthand advertising. In essence this review advertises that Ebar serves a honey almond late that is up in the troposphere of one of the greatest lates. Ultimately, if there was a Late Hall of Fame, I would induct the Ebar honey almond late.