Any family-owned business in this valley that has been around this long has been doing things right - especially in the face of chain brand shops on every corner.
Read the reviews. Apparently this is a place that you either love or hate.
To the haters - most of these people are complaining because they expected some sort of miracle in the middle of the night - seriously? Others complain because they had to pay for diagnostics or because this shop doesn't sell crappy chinese auto parts.
Look around the shop - these guys fix hot rods etc - they're not gonna be the cheapest when it comes to real work.
To the lovers - I suppose you get it. This is a place that tries to do a great job and mostly succeeds.