The name is cheesy and doesn't quite demand the same instant respect as Tiffany's or Shane Company but the service and jewelry are both exceptional.
My husband found my engagement and wedding band set at this location and was so impressed at the service and quality.
Even years after ... We walk in for a routine inspection and the girls recognize My husband and greet him by name.
I consistently get compliments on my wedding set, many people asking if it is vintage due to the sculpted nature of it.
If you are getting engaged and your girlfriend isn't so obsessed with labels and brands... This is the perfect location to get a fantastic deal on quality jewelry.
Ask about the warranties too. Keeps my ring sparking and in good shape :)