If you're from the Bay Area of California or NYC, you're familiar with Red Mango -- a slightly better competitor in the frozen yogurt arena. However, it is cheaper than most that we know (e.g. Pinkberry, Red Mango) but the topping selections are fewer and flavor options so-so.
Don't get me wrong, this is a great "break" on a very hot day which Scottsdale is quite familiar with!