When this place first opened up, lunch prices started at $12.99 per person. I could say I've dined at this place over 20+ numerous occasions. The only place I think AYCE sushi is worth its value is this place. Service is amazing and the servers definitely work hard to clear your table as soon as your finished with a plate. The food quality is out of this world. Although the food delivery to the table may take its time, it's because it's made to order. And anyways, the food comes out at shots and not one plate at a time. The only sad part is you can definitely notice the slow price increase every so often. It is now approx $22.99 for lunch as this place gains popularity. During holidays though, be aware of the price surge. In terms of the experience of the place it is so easy to mark down what you would like and how many portions. My family is hearing impaired and to verbally tell your server what you would like makes life a bit harder. However filling out a sheet makes it easier on us to visibly see what we are ordering. 4 stars definitely well deserved.