I am a coffee snob.
At first I was put off by this place because of the lack of any decor or "coffee shop" feel. There is a huge bar, and a couple of couches, but it lacked the usual university students hanging out with their laptops and books. (Probably because of the summer, and distance from the university).
However, the woman at the counter was super friendly and ended up serving me the best coffee I have had in Tempe so far. Bubble Tea is their most popular drink here, but they also have ice cream, fappes, and espresso drinks.
They have only been open for 5 months (they had a different location before) but they have the drinks down pat.
EDIT: I noticed the other day that the espresso machine they use was a super-automatic. That really surprised me because usually that is a signal for "run, the coffee will be bad." Still, the coffee is good. A little on the sweet side for an iced latte with an extra shot, and just a little flavor. But everyone of my friends who have tried it have loved it.
I am also pretty sure the soy is free there :D yay.
So I guess the espresso must just be really good quality there if it can go through a super automatic and come out pretty good. I will keep looking for the best iced soy latte in town but so far this is my pick.