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| - Over the past few months, I have had great customer service experiences at this Northlake Mall location.
* 9/20/13: I went to get the new iPhone 5s. The process was very organized. The Store employees used cards that represented what was available. You stated the model, color, size, and carrier you wanted and the Apple employee checked if they had a card, which represented the stock the Store had available. Then you either could wait in line with the card or could come back in later in the day when there were less people around. If you waited in line, the Apple Store provided drinks and other snacks for you. The use of the cards kept the Store's crowd to a reasonable size. This was a brilliant idea, as those not buying the iPhone on that day could still go in and conduct other transactions without issue. Everyone was very friendly on this day and made the process of buying the new phone enjoyable.
* 10/29/13: I went in to return an accessory item that did not meet my expectations. The girl who greeted me was friendly and, knowing the issue would require approval to rectify, immediately took me to a manager. The manager on duty listened to my issue and took action above what I had anticipated. This had me in and out of the Apple Store within 10 minutes and much happier than when I arrived.
While Apple may charge a few dollars more for their products, in my experience, they really give you best in class customer service to justify the cost.
Count me in as an Apple fan!
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