Definitely a tourist trap! It's at a convenient location right by Mt. Washington overlook. On a hot summer day, it's very tempting to swing by this bright pink ice cream shop to satisfy that sweet tooth. But do try very hard to resist the temptation because this place is too overpriced for mediocre ice cream and the service is awful. There aren't that many options and their serving size is pathetic. I nearly paid $5 for like 3 bites of soft serve ice cream. If you come here, you will pretty much be paying for the convenience, not the food. I do NOT recommend!