I do like the whole "Welcome to Moe's" thing said loudly whenever you walk into one of their restaurant locations. It is a nice differentiating aspect of the place. Though I do think Coldstone or is it Marble Slab provides a similar loud greeting upon entering one of their stores too. Hey, hit both places and feel important for the rest of the day!
Atmosphere - Narrow, dark, friendly.
Food - I had a burrito bowl. I am not sure what the official name is for this dish here but I know for sure it's not 'Joey Bag of Bowls'. The dish is basically a burrito w/out a shell. The one I had this day was okay but not spectacular like say Qdoba...but all right. To me, Moe's is not as fresh tasting as the Q or even Chipotle for that matter...but it fits the bill.
Service - From the greeting received when you arrive to the interaction during the ordering process, Moe's always feels friendly.
Price - A burrito bowl and drink comes in at just above $8. Not too bad for a filling lunch. Don't forget the drink refills are free.
Overall - Moe's does the job of satisfying you when you are looking for a decent burrito and friendly service.