So the stores are not able to open until a child unlocks the magic. Yesterday, my child was the lucky one who got to open the store. I highly recommend it for any kid who loves Disney. They get you to wear the fantasia hat and cloak and they have the child say the magic words and its..its...well its down right MAGICAL! Like only Disney can be. She also got a cool gift for opening the store. Plus the workers are always peppy and helpful.