I've never been in here to actually look for a comic book, only to purchase gifts for some fanboy and fangirl friends I have. They had alot of memorabilia that was on clearance which was perfect for what I was looking for. I had searched around a bit in similar shops in the neighborhood, and they only had items for the regular retail price.
It has a great location, just north of the busy Yonge/Dundas Intersection. There is a small staircase next to the HMV which leads you upstairs to the shop. The store was crowded and a bit hard to navigate with such small hallways to walk through and people stopping to look on shelves. Most independent bookstores are similarly formatted cramming in as much as they can with limited space, but at least this store is very clean cut. The inside of the shop has a lot of cool items on display including a large map of middle earth. There is a little cafe area at the end of the store to hang out and read.
Would definitely come back to check out their new stock when i'm in the neighborhood again.