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| - GORDON RAMSAY TREBLE
Joe's Cable Car vs. Gordon Ramsay BurGR
(Hawaii vs. Georgia in the Sugar Bowl)
Last month I went to Vegas and ate at two Gordon Ramsay's eatery: Pub & Grill (Caesars Palace) and Steak (Paris Las Vegas). I was never able eat at his burger joint. If I ever went back to Vegas this burger joint was one of my destination. Well that day came this Tuesday
In another matter last week I ate at a San Francisco burger intuition Joe's Cable Car that had been opened for over 40 years, but closed it's doors for good last Sunday. My eating experience at Joe's Cable Car was comical because the burger was a rip off. I'm a big fan of mom and pop eateries as long as they don't charge "big boy" prices. By charging those type of prices suggest their food is world class. If that's the case their food should be scrutinized. Is it unfair to compare a burger from a mom and pop versus a Michelin Star? From the outset yes, but if the prices are similar no. If I had to put a sport analogy it would be during the BCS college football era where mid major schools that were undefeated during the regular season would lobby to get into a BCS bowl game. Those teams who do get to play in a BCS bowl games better show up against their opponents otherwise they will get embarrassed and be ridiculed for their BCS birth. A great example is the 2008 Sugar Bowl where Hawaii, a mid major team, was blown out by Georgia.
However going to Joe's Cable Car provided me a great reference what to order at Gordon Ramsay BurGR. There are a lot of different varieties of burgers at Gordon Ramsay BurGR, but I wanted a burger that was similar in style to Joe's Cable Car for comparison. In fact I ordered 3 items as I did at Joe's Cable Car: a burger, fries, and soft drink. At Gordon Ramsay BurGR I ordered an American Burger, a side of fries that included chipotle ketchup and curry ketchup, and a Pepsi. The American Burger was the closest thing I can find that was similar to the burger I ordered at Joe's Cable Car - a straightforward burger with lettuce, tomatoes, and onions topped with American cheese. But that's where the similarities end between those two burgers. Even though I requested both burgers to be cooked medium rare the American Burger was moist and juicy while the burger at Joe's Cable Car was dry and pasty. I enjoyed every bite of this American Burger. All I got is one question. Joe how can a Brit make an American classic better than you? The dipping sauces of chipolte ketchup and curry ketchup were tangy and delicious for the fries.
But here's the kicker. The price I paid at Joe's Cable Car was about $26. The price I paid at Gordon Ramsay BurGR was about $24. While the burger at Joe's Cable Car was served in a plastic plate, the American Burger at Gordon Ramsay BurGR was served on an actual plate.
Now you see why if a mom and pop place charges "big boy" prices they should be scrutinized? If you're to compare your eating establishment to Michelin Star's owned restaurant you better be Boise State than Hawaii. The burger eating experience at Joe's Cable Car and Gordon Ramsay BurGR was as if I was watching Hawaii vs Georgia in the Sugar Bowl - a total blowout where one team shouldn't have been on the same field.
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