I came here today when they opened since I had a day off, and the place was full of scottsdale housewives and their already hyper young kids getting even more hyper with the sugar. I ordered cake batter and birthday cake ice cream 50/50 and was a bit disappointed in the flavor. The dough tasted like artificially flavored plastic cake with the texture as playdough. I did like the ice cream though. I'll try their regular cookie dough next time but I'll go when the annoying kids are home. Very loud and noisy for young adults without children.