Big Rock always feels nostalgic to me, it's the beer my dad drank growing up so I was always really familiar with the labels and brand.
Now that I live in Calgary I have the pleasure of being able to visit the brewery in person. What first enticed me to visit was the brewga nights with yoga and beer tastings. The yoga in the back warehouse was really cool and the pairings were tasty, you got to pick which ones you wanted ahead of time then when you came back from yoga they were ready for you. I selected a few of the ciders as well which were tasty.
They also put together a great variety pack for Canada Day last year for the 150th that I really enjoyed.