I'm familiar with Charming Charlie from back home in Texas- awesome store for picking up well-priced accessories and jewelry, and love how the store is organized by color in order to more easily locate the perfect accent to a specific outfit.
Either this store in particular has more product variety, or the chain as a whole has begun to incorporate more shoes, purses, and clothing- which is much appreciated. Pricing is about on par with other boutiques and not as low as the jewelry.
Large clearance section: got a matching black and gold necklace and earring set for half off at $8, not bad at all! Giant basket of rings were all marked down to $5, too!
Service was dismal. Staff were either chatting or organizing stock- both totally acceptable, but only one single employee said anything to me in the half hour I was in store. I'm used to being greeted upon entry, but I had to be looking at the exact same square foot of space in the store to get any acknowledgement.
With so many other stores in this shopping center with similar (if not better) quality accessories and jewelry, they kind of need to step it up in the service.