I only go here if I'm in the neighborhood and don't feel like driving to Trader Joe's or dealing with Whole Foods. It has the basics of what most people would need for your healthy food choices. They do have some good sales once in a while but generally I would say prices are up there, similar to Whole Foods. I happen to find probiotics on clearance plus an extra 25% off all vitamins for their current sale and I was happy about that. Produce is decent but nothing special. Their organic section is small and doesn't look very exciting. Meat seems overpriced here, but nice in small packages for single people.
For me, I only go if nearby and wouldn't go out of my way to go here. Employees are friendly and seem knowledgable to a certain extent and the store is clean which I like.