Good, decent price, very delicate. The hype is all about the process -- it comes out soft, delicate and just the right amount of sweetness. It's an overall great cake.
Worth hour+ wait? Unless you have a crazy sweet tooth, wouldn't wait hours for this, but if the line is short, why not.
This location is better than the one on Bay St -- the line down there is a zoo but that has also died down since time.
They don't take plastic - cash only. Not a fan considering a lot of people now pay with plastic or mobile phone.