Best place to eat in C-U, in my opinion. Not too expensive, either, given the quality of the BBQ you're getting. I haven't had anything that wasn't good there, so you really can't go wrong. Beer selection is excellent as well, which is a nice bonus.
That said, the quality is a little variable. Some nights it's just good but then other nights it's drop dead amazing. On top of that, it's impossible on virtually any night of the week so get there early (5:30 or so) or expect to wait a long time. It's still worth it and you can't begrudge them their success, they deserve.
Always ask if they still have burnt ends... and I vastly prefer their hot Georgia Peach sauce to the standard sauce.