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| - After reading pages upon pages of rave reviews, we had to check this place out. The Friday before the 4th (otherwise known as JULY 3rd), found us in the neighborhood with time to kill, so we went for it.
When we arrived at 12:15PM, my fiancé had to queue up in the turning lane behind two other vehicles before getting into the parking lot. So, I jumped out and decided to start the wait in the line. A lot attendant told me the wait was one hour, so again, with not much else pressing, we decided this was our chance.
And...an hour later, we moved all of 20 feet in line. I'm not joking. 20 feet. The line simply didn't move. So, we left, losing an hour of life we can never get back.
BUT, we found out why...there is ONE person cutting and serving meat. ONE. Which is ridiculous, and also explains everything about this place's "hype". It isn't legitimate...it's a brilliant marketing ploy to get people to wait in line for two hours to *possibly* get some over-priced BBQ. Creating a false demand through ineffective operations and service. I should have paid more attention in my college marketing class. ;)
Is the meat worth it? Possibly. But, everyone standing around us were also first-timers, so judging the lack of repeat customers, this place seems to ride the wave of superb marketing, while not really getting how to retain a customer base. Which is how you build a business (I did catch that from Marketing 101).
Will we ever go back to try again? Nope. First time, shame on you. Second time, shame on me.
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