Ok, I have to admit, my 3 stars might be more of a reflection of being over sold on how great this place was going to be and not reality. Maybe on a second visit I will bump it up one.
Pizza is that newer qourmet style. Thin with unique ingredients. It was ok, similar to Feneral Pizza on Central and Pomo Roma on 1st st.
Atmosphere is nice, quiet side area, but very small dinning area.
They are definately charging for the fame they have.
Would I go again? Sure, just to see if I was mistaken on my first visit.