I've been to H & F Jewelery & Jade multiple times for personal purchases and every time we are always greeted by friendly staff. Their store has an open concept and they have a wide selection of diamonds, pearls, jade and gold pieces which are meticulously organized making it very easy to navigate their store. The staff are always willing to show you any pieces on display and offer helpful suggestions regarding style and fit. If you are looking for something in particular and don't see it on display, don't hesitate to ask as they have multiple stores which carry additional inventory. Their jewelers can also custom make pieces. Most importantly, I love their no pressure approach into purchasing and also their willingness to negotiate pricing. I have recommended multiple friends to this store and they speak highly in terms of H & F's quality and value. Overall, if you are looking for jewelery visit H & F for great options.