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| - I'm one of those people who really enjoy learning about spirits - scotch, tequila, vodka, rum, gin. I drink most neat or on the rocks because I enjoy the flavour of the actual drink and I'm used to paying premium prices for premium spirits.
With this in mind, I was looking forward to my after-work drink at the The Rum Exchange. I'd learned a little bit about rum in the past so I know there are some really wonderful sipping rums available.
When I arrived at The Rum Exchange I thought it was cute enough. Upon approaching the bar I saw they had 20 - 30 types of rum displayed up on the wall but there was no menu with tasting notes to be found. I asked for the rum menu and a menu was slid over to me but it merely showed a handful of rum-based cocktails and some food. No rum list. No tasting notes.
Not being into mixed drinks and not having the information I needed to try a new rum that would be enjoyed neat, I asked if they had any scotch. The male bartender held up Jameson's. Not to be a snob, but Jameson's is an Irish Whiskey. "So, you don't have scotch?" "Ya, we have this." "Right then, I guess I'll take it on the rocks."
And then he charged me $12. For an ounce of Jameson's. The same price as his cocktails, which one would expect to be more expensive than the least expensive whiskey on the market. $12 is completely reasonable for a premium spirit but not for a rail brand.
Seems The Rum Exchange is just jumping on the single-spirit trend but they haven't taken the time to educate themselves well enough to educate customers.
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