I have been coming here since I was a kid, but I can assure you that nostalgia is not painting my review. This family owned deli knows how to make a sandwich, and there's enough on the menu to make anyone happy. They may be straightforward and simple, but the quality shines through. Even though I don't live in Phoenix anymore, it isn't a visit home until I have a Cheese n Stuff sandwich.
On top of it all is the service. I haven't come regularly enough for Stan, the owner, to remember my order, but there's always a spark of recognition in his smile. They'll treat you like a regular on your first visit, and will know your order by heart when you really become one.
If I had to give you a recommendation, I would say start with the doughboy. Just writing this review has me wanting one. The avocado and mayo melting together over the crispy bacon and turkey... excuse me while I go order one.