Fresh bread is probably one of my favourite things in the world. In my mind Cobs is the best place to get artisan fresh bread. It is quite pricey when you compare to grocery store variety but this is a case of getting what you paid for.
If you order anything with toppings, you will happily find that they don't skimp on ingredients. I had ham and cheese twist, and chive/garlic twist another time. Its fresh bread loaded with flavor. I've never had anything bad from Cobs.
If you compare price point with a regular restaurant, it's not too bad actually. You can get a loaf for around $5 or a twist for about $7, There's no tax since it's bread. So in total it is probably still cheaper than a "lunch special" meal at most places anyways. When the bread is this good, I wouldn't mind eating just bread as a meal!