I was never enticed to wait in line just for a cheesecake, however, I had family visit from NYC so I decided to wait and give them a shot.
Stood just under 2 hours at night getting in on the last batch of the night.
Not about the wait, I get freshness but just make bigger batches if you have that many customers that you have such a long line up.
I believe they were expanding so hopefully that's what they'll be doing.
In terms of the actual cheesecake, it was good and I would pay for it again but I wouldn't wait in line for it again and I don't think it lived up to my expectation of the hype.