I have a fair number of tattoos from various sources... this shop was by far the best quality work, and the best overall experience. Matt Ellis IS the man. (not to take anything away from the other folks, I just had my work done by Matt). I wear his work proudly, and a lot of people know the name. He did a full sleeve for me... working his way around some existing work and covering up some other stuff. I get compliments all the time.
I would not hesitate to call Seven Crowns again for my next project. NOTE: This is not a place to go and pick something off the wall and have them stick it. This is quality, custom, professional work.
Check the website... these guys definitely work within a niche... http://www.sevencrownstattoo.com/
A+, top notch, highly recommended