If you're looking for something a little more fashion-forward, this is a place you need to visit.
I went here and looked for bridal gowns and basically would echo the previous poster that it felt very intimate and special. I got lots of attention and help, but zero pressure to buy anything (still deciding all that, in fact) and the prices were listed on the gowns so there was no question about whether I ought to try something on or not because of the price. No accidentally loving something I couldn't have.
Additionally, the rest of the store's items are gorgeous, so if you're looking for something that smells pretty or some super lovely lingerie, they might have what you want.