As soon as I heard about a unique jewelry shop opening up in NoDa, I just had to pay it a visit!
Custom is a small, but lovely, jewelry shop that specializes in (no pun intended) custom work, fine jewelry repair and lovely sterling baubles. While the shop is pretty small, I ogled the five cases for quite some time. The craftsmanship is super detailed and they had items for a variety of price points - ranging from $10 sterling silver pendants to $$$ custom engagement rings. In particular I saw a lovely handcrafted silver necklace with multiple chains and beautiful octopus like pendants hanging on. I wish they had a few more cases to shop through, though. I would love to see some semi-precious stone pieces mixed in with the silver...but that's just a meager wish :)
The folks who own this shop are extremely nice and laid back. It also helps that their shop dog, Bruce, is probably one of the cutest and sweetest pups I've ever snuggled. Since Lee has some major experience working at Lion Ltd., I would trust my most prized pieces in his capable hands. While I didn't buy anything during my first visit, you can bet that I'll be back again.