I go here all the time because:
1. It's always busy, that means food is good.
2. The bean sprouts and basil in the side are always fresh. The ingredients are fresh. Order something beside pho and taste the fresh ingredients. They don't have to put too much seasoning. "FRESH!"
3. They have the pickled jalapeƱo jar. I'm Thai, we Thais need something other than siracha. I only wish they had fresh ground chili.
4. Service is simple, they just take order and you get up and pay at counter, I like that. So the food is not expensive and one does not need to leave a huge tip.
I love this place. I seriously do. I just wish they had sandwiches too. Then my life would be complete.