during my search for wedding invitations i think i researched every single paper store in the phoenix/tempe area. even after going to all of them, paperjoy is still my favorite. it's an extremely small store, but it's all about what they carry and not how much of it. every single line she carries is innovative and unique. i've been to my fair share of stationery stores and her selection is the best. the paper place comes close...but not close enough. i still go back to paperjoy for all my paper needs because even though the paper place may be bigger, paper joy carries better lines of stationery. she has everything from hello lucky to elum to lines you've never even heard of!
lydia has a passion for this stuff and it shows in her adorable little store and her knowledge of the products. i totally HATE finding parking in that area, but i will valet my car just to get what i want from paperjoy. the staff is very nice, especially lydia, the owner. again..i'm a big supporter of locally owned stores and this one is worth supporting. her cards and stationery are all high quality stuff and you won't be dissappointed.