I was in desperate need of lip balm after 3 days of being in Vegas (I'm used to much more humid weather). I walked in, asked a SA to recommend an inexpensive lip balm with no color or sparkle, and she immediately recommended the Sephora brand lip balm ($5). She was also very nice about letting me try some other products to help with my dryness, including a water mist. I was in and out in less than 5 minutes. I love Sephora, and I wish all stores had such helpful service!