It pays to become a loyalty customer with CVS. You get tons of coupons like 20% off, $5 off etc. Plus you get tons of coupons via receipts or the coupon kiosk you can use in store. Staff is friendly enough and great you as you come through the door. Also if you set up for email alerts your coupons come directly to you which is it convenient enough to where you don't have to go directly to the store. Also by downloading the app you'll see what coupons are available to you. You can also order prints or request refills online.