I can't say enough about West Town Monona Tire. We purchased a new set of tires from here about a half a year ago and they have an awesome warranty and service plan. All of our rotations are free and they couldn't be happier to do it. Not only that, their service prices for oil changes, etc are extremely reasonable and they are timely and efficient. They don't try to upsell you or charge you for things that are unnecessary. Everyone working there from the mechanics to the front desk are a joy to be around. And the free coffee and nice waiting room doesn't hurt either. :) best of Madison!