Don't believe the hype as Public enemy once said. The cheesecake tastes to me the same as the t&t. They do use the best ingredients as I saw them baking the cakes but this was not worth the lineup only to be able to purchase one cake when I needed 4. The Madeleine's were dry and did not taste as good as I expected either. I would rate this as a snack you should only eat as your last resort.