I've been window shopping at Tiffany & Company for nearly forty years.
It's changed quite a bit over that time. It's now mostly a marketing brand name. Long before all those Mall jewelry stores, Tiffany was "thee" place to buy your special someone a unique piece of jewelry.
I believe Tiffany is giving the department store Needless Markup(Neiman) a run for the money (2X puns intended) for the disposable $$ of the Conspicuous Consumer. If there was any doubt, today's newspaper carries an Tiffany's insert for an expensive ($6.500) men's watch. Sorry for being repetitious and redundant by adding the adjective "expensive", to a sentence with Tiffany in it. LOL
All snarky witticisms aside, Tiffany & Co does excel at creating some must have, unique pieces of jewelry. Remember how everyone of a certain age needed to get one of those heart shaped sterling silver dog tags and bracelets? And admittedly, those teal blue color boxes are cute and I'm not aware of any that have ever been thrown out!
My friends Leanna A and Scott D bring valued insights to Tiffany & Co and I recommend you read their reviews. For me, I'll continue to window shop and occasionally buy something special, for those special somebodies in my life when something catches my eye as it did recently. Breakfast anyone?