This is by far tied for my favorite vape shop in Phoenix! I was glad to find this. If you have never vaped before this is the place to go. The staff is extremely knowledge and knows their stuff. If you have vaped before, there is no store like this in the Valley. Well on the west side anyway. My husband and I walked in today for the first time. We were immediately greeted by the manager and staff person. They were surprisingly dressed very professional and handled themselves in a professional manner. We were shown around the store. The first part of their shop is set up like a bar and is their tasting area. The next area was where they had all their mods and tanks. We went and looked at all the mods and then decided to try some flavors. We were seated at the bar area and given a plank that had all off their flavors. We were able to take our time and taste different flavors. The manager Dawna explained their specials and loyalty program to us. I was excited to be there! I got some amazing new flavors and walked out very happy. I will go back for more flavors and products and recommend it to anyone!