Everyone at this store, and every VDM store is awesome. Not only do they take the time to listen and figure out your personal needs, they give both pros and cons of each product considered as well as options to meet my fitness and nutrition goals. I'm really picky and don't have alot of disposable income and they respect that and work to help me find optimum solutions to my needs. Everyone who works for this organization is industry seasoned and educated so they're not just "selling" product. Matt & Cordell have gained my trust and my loyalty because they've yet to steer me wrong. They are competitively priced and even offer lots of free samples as well as great deal promos on a regular basis. I used to price shop but I only buy from them now. Trust goes a long way especially when its about optimising my heath!!